Stockholm to host Search Marketing Expo

This year’s SMX Search Marketing Expo in Stockholm will take place on 23rd and 24th September at the Stockholm City Conference Centre, Folkets Hus.

The SMX Search Marketing Expo provides a huge range of lectures, seminars and networking opportunities for industry professionals who want to keep ahead in the rapidly changing world of search engine marketing.

Notable speakers this year include Nordic eMarketing’s Kristjan Mar Hauksson and Eniro’s Christer Pettersson, as well as a host of other expert online search marketers. Event speakers are carefully selected based on proven knowledge and experience that they can share with others. There is also a commitment not to include commercial pitches in presentations – a fact that keeps proceedings fresh and fast.

SMX expos are popular events that take place annually in a variety of places, including Seattle, London and Sao Paolo. The events provide a fun and stimulating environment for professionals to exchange knowledge and experience, to find and maintain useful contacts and even to keep an eye on the competition.

The Stockholm SMX Search Marketing Expo will be an invaluable experience for advertising budget holders, in-house search marketers, brand managers, paid search advertising planners and buyers, organic search optimisation specialists, and web technology professionals.

Workshops at the expo this year will include elements of personalised search techniques, keyword research tools, and link building; as well as targeting potential customer habits and preferences, and how to avoid exclusion by the search engines for ‘spam-like’ behaviour.

Those who want to explore the potential of SEO in the spheres of blogging and social networking will also find a great deal of interest at the SMX Search Marketing Expo.

This year SMX Stockholm has a special focus on Search Management and how to measure success. It is being run alongside the eMetrics Marketing Optimization Summit.

For more information or to register to attend the SMX Search Marketing Expo Stockholm, go to: www.searchmarketingexpo.com/stockholm