Knexus Digital, the digital marketing resource will deliver expert insights on ‘Online Marketing and the gaming culture’ to help marketers leverage on measurable benefits from online games. This content will deliver the latest insights and market intelligence on gaming as a marketplace, in-game marketing best practices and effective customer targeting via this medium.
The programme is created in conjunction with ‘In-game marketing’ expert Marco Piu from Red Moon Studios who will deliver insights and take questions live online. The content will also be available On Demand via video and downloadable podcasts.
Ashmi Ahluwalia, Knexus Digital Product Manager commented, “1 in every 4 online users is a gamer. In-game marketing is increasingly becoming a powerful tool for brand-building and as well as tapping into niche audiences for marketers. Knexus Digital is helping marketers to optimise their in-game marketing strategy and deliver success in the current economic climate.”
Marketers looking for insights on In-game marketing can get a complimentary sample of Knexus Digital’s insights here: http://www.knexusgroup.com/view/572/complimentary/281109.
Please contact Sherlyn Lee for further details at e. sherlyn.lee@knexusgroup.com.
About Knexus Digital
Knexus Digital, the digital marketing resource to connect, learn and grow, is a sub division of Knexus. We provide digital marketing learning, intelligence and networking opportunities to the world’s leading brands.
Knexus Digital customers get quick, flexible access to the latest digital marketing learning and ideas from leading industry experts, tailored to their needs.
Media Inquiries
Sherlyn Lee
Marketing Manager, Knexus Ltd
t. +44 (0) 845 838 5316
e. sherlyn.lee@knexusgroup.com
www.knexusgroup.com
