Performance-based marketing and lead generation: Live Insights at Knexus Digital

Knexus Digital, the essential digital marketing resource, will host live insights on ‘lead generation and performance-based marketing’ to help marketers understand where leads come from, how they are generated and the difference between ‘data capture’ and relevant research for lead conversion .This content will deliver the latest insights and market intelligence on lead-generation performance.

The programme is created in conjunction with Knexus Digital expert Justin Rees (Leadpoint) who will deliver insights and take questions live online. The content will also be available On Demand via video and downloadable podcasts.

Ashmi Ahluwalia, Knexus Digital Product Manager commented, “Lead generation is a very powerful tool to develop new business opportunities online as well as a significant performance-based channel to reach targets for marketing teams. Knexus Digital gives marketers a 360 degree approach to lead-sourcing, performance and measurement. These insights will ensure market leadership in the current economic climate”.

Marketers looking for compelling insights on lead generation can get a complimentary sample of Knexus Digital’s insights here: http://www.knexusgroup.com/view/693/complimentary/613809.

Please contact Sherlyn Lee for further details at e. sherlyn.lee@knexusgroup.com.

About Knexus Digital

Knexus Digital, the essential digital marketing resource, delivers latest insights and market intelligence to leading global brands. We combine exclusive digital marketing content from leading experts with innovative productivity tools to drive success.

Our rich programme of 450 + latest digital marketing topics is delivered by 25 leading experts to suit the flexible needs of our customers – ranging from 10 minute expert insights online to 120 minute offline networking opportunities. Coupled with this, our powerful tools provide effective networking & collaboration, blogging and reporting capabilities.

In essence, Knexus Digital helps marketing teams acquire new skills and insights to adapt to a fast-changing marketplace. In the face of global competition and shrinking marketing budgets, we provide digital marketing solutions in quick, easy and cost-effective ways.

Media Inquiries
Sherlyn Lee
Marketing Manager, Knexus Ltd
t. +44 (0) 845 838 5316
e. sherlyn.lee@knexusgroup.com

Anita Rienstra

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