Successful ‘Digitalconnect’ launch at Knexus: The Economics of Digital Marketing

Knexus Digital held ‘Digitalconnect’, a networking lunch for senior marketers last week. This exclusive networking event addressed ‘The Economics of Digital Marketing’, bringing together an invited audience of 35 senior-level marketers from leading brands including AOL, B&Q, Dell, Cineworld, Diageo, Harvey Nichols, Lloyds,Nokia, Syngenta and Shell.

Knexus Digital experts Eliza Dashwood (Ambergreen), Justin Rees (Leadpoint), Andrew Hood (Lynchpin) and Dusan Hamlin (Inside Mobile) provided compelling insights in 15 minute, rapid-fire sessions covering the economics of search, lead generation, mobile and analytics. Participating marketers described the insights as ‘invaluable’ and format ‘fast, frank and friendly’. As the Marketing Director of a leading FMCG company said, ‘Digitalconnect gave me some really quality conversations. I’ve come back with a fresh perspective on how to extract more value from my marketing spend and improve the digital marketing performance of my team!’

To find out more about Knexus Digital, please contact Sherlyn Lee at sherlyn.lee@knexusgroup.com.

About Knexus Digital

Knexus Digital, the digital marketing resource to connect, learn and grow, is a sub division of Knexus. We provide digital marketing learning, intelligence and networking opportunities to the world’s leading brands.

Knexus Digital customers get quick, flexible access to the latest digital marketing learning and ideas from leading industry experts, tailored to their needs.

Media Inquiries
Sherlyn Lee
Marketing Manager, Knexus Ltd
t. +44 (0) 845 838 5316
e. sherlyn.lee@knexusgroup.com
www.knexusgroup.com