Categories: Retail & Services

Allrecipes.co.uk shakes up the iPhone with new ‘Dinner Spinner’ application

Fun, friendly and convenient, the Allrecipes.co.uk Dinner Spinner application offers 1500 top-rated, delicious recipes selected based on the search behaviours, ratings and reviews of visitors to the Allrecipes UK community site. The application is free and available now at the iTunes store.

Launched in December 2008, the US version of Dinner Spinner from Allrecipes.com, the world’s number one food site, is currently the most popular food-focused iPhone/iTouch application, boasting more than 1.3 million downloads to date. With one of 10 installs coming from Great Britain in June, Allrecipes saw a natural opportunity to develop a Dinner Spinner version exclusively for UK and Irish cooks.

Allrecipes.co.uk Dinner Spinner offers unmatched ease and convenience for fresh food ideas on the go and is a natural fit for busy lifestyles. It’s easy to quickly locate recipes to match any occasion or taste by selecting a main ingredient, dish type, and cooking time. Those who can’t decide can simply shake their iPhone to activate the Dinner Spinner’s slot machine-like search facility for surprise dish ideas. Dinner Spinner recipes come with photos, ingredient lists, step-by-step directions, nutrition advice, and reviews featuring shortcuts and variation ideas from Allrecipes.co.uk members.

Haukur Jarl

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