Icelandair passengers will be luckily enough to check out exclusives from Iceland’s biggest electronica artists, Gus Gus and DJ Margeir onboard the Iceland airline’s flights.
Arabian Horse, the new album from Icelandic favourites, Gus Gus will be exclusively premiered a month before its general release onboard Icelandair flights; this is the first time a record has been premiered onboard an aircraft.
The album premiere is a part of DJ Margeir’s new contribution to Icelandair’s in-flight entertainment system. “People will be listening to this album for the first time at 30,000 feet,” explains DJ Margeir, He followed by saying, “when you think about the fact that Iceland’s population is around 320,000 people, it’s incredible how much Icelandic music has spread throughout the world…of course we have bad music here in Iceland, but you’ll have to fly with someone else to hear that.”
As one of Iceland’s most successful DJs, DJ Margeir is also contributing his own musical expertise to Icelandair’s in-flight entertainment system. Icelandair passengers will no longer hear playlists of top 40 hits that seem as randomly compiled as an iTunes DJ. Instead, DJ Margeir has selected 40 albums and created 7 unique playlists comprising the most exciting Icelandic and international music.
DJ Margeir explains, “I want people to listen to this music and have a different experience…I want them to put on their headphones and for the music to inspire them somehow, to expand their musical horizons.”
Highlights of his playlists include Gus Gus, Hjalmar, Arvo Part, Ligeti, Gorecki, Caribou, Four Tet, James Blake, Beach House, Neu!, Nicolas Jaar, John Coltrane, Trentemoller, Bjork and Sigur Ros.
This musical revamp is part of Icelandair’s broader philosophy to maximise the positive travel experience its customers.
To learn more about these Gus Gus and DJ Margeir exclusives with Icelandair, visit www.icelandair.com.
