As part of the session taking place on 21st February, Hauksson will be covering the issues regarding duplicated content, and consequences. If you run mirror sites, will search engines ban you? What happens if you syndicate content through RSS and feeds? Will other sites be considered the “real” site and rob you of a rightful place in the search results?
This session will take a look at the various options available to address duplicate content, including 301 redirect; 302 redirect; Canonical tag; Author markup; Rel next and rel prev tags; and deletion of duplicate content.
Kristjan Mar Hauksson is the founder and director of search and online communications at Nordic eMarketing. The company specialises in multilingual online communications, organic search engine optimisation, and marketing through several verticals such as tourism, finance, government, and pharmaceuticals. It helps companies gain international visibility online and to use the Internet as a communication channel; it also provides consultation in web content management systems and analytics solutions.
Hauksson is on the board of directors of SEMPO and founded the Iceland SEO/SEM forum. He has been involved in developing Internet solutions since 1996, and involved in search engine optimisation and marketing since 1999.
Search Engine Strategies (SES) has been the leading international conference series for webmasters, digital agencies, online marketers and corporate decision makers since it began in 1999. Over the years, SES has guided search marketers of all skill levels through the fast changing and complex world of search — the single fastest growing marketing sector.
The event is to be held this year at The Queen Elizabeth II, Conference Centre, Broad Sanctuary, London, between 19th and 21st February 2013.
For further information regarding the SES London 2013 event visit http://sesconference.com/london/.
To find out more about Nordic eMarketing and Kristjan Mar Hauksson visit www.nordicemarketing.com and www.optimizeyourweb.com.
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