Increase Sales at Farmers Markets and Fairs this Summer with Custom Candle Labels

Lightning Labels, custom label and sticker printing leader, is encouraging manufacturers to boost their marketing tactics this summer with custom candle labels, which will make products dazzle at farmers markets and elsewhere this season.

Summer is officially here, and that means it’s prime time for festivals, art shows and farmers markets in particular, as warm weather brings high demand for produce and handmade goods. As consumers across the country fill their summer schedules with visits to these shopping events to seek out new products, candle manufacturers can get ahead of the competition by embellishing their items with custom labels.

According to the U.S. Department of Agriculture, farmers markets have been growing in numbers across the country for the past two decades. In 2012, the agency listed 7,864 farmers markets in its directory, up nearly 10 percent from the number registered the year before. These events present a great opportunity for candlemakers, as they help businesses introduce themselves to new consumers, test products, bond with loyal followers and establish themselves within the community.

“Candle manufacturers planning to showcase products at farmers markets this summer have a busy season ahead of them,” said AnneMarie Campbell, Business Development Manager at Lightning Labels. “Businesses that want to attract passersby at these markets will have to ensure their product packaging is appealing and unique. Lightning Labels can help candlemakers give their products the look they deserve with high-quality, durable custom candle labels.”

Professional Candle Labels Are a Smart Way to Boost Brand Marketing:

With such a busy season ahead, businesses shouldn’t delay ordering professional candle labels that flaunt their products’ qualities at farmers markets. Here are two reasons why custom labels for candles are a smart way to jump-start branding efforts:

1. Quality Labels for Candles Can Withstand the Heat: Candlemakers are well aware that containers and labels for their products need to be flame-resistant, above all else. Lightning Labels’ labels for candles are created to withstand heat and maintain an untarnished appearance. They aren’t just safe – they’re attractive too!

2. High-Quality Digital Printing Can Make Candle Labels Dazzle: While farmers markets are a great way to interact with target audiences, businesses often have dozens of stands to compete with for shoppers’ attention. Lightning Labels’ digital printing techniques create full-color, highly detailed labels that embody the manufacturer’s brand and command attention.

To celebrate Independence Day, Lightning Labels is offering offering 15 percent off new orders placed online through July 8, 2013, using promo code JULY4 at checkout. The maximum discount is $1,000. Free ground shipping applies to regularly priced orders shipped only within the United States and Canada. This offer cannot be combined with any other offers or promotion. The plant will be closed on July 4th and 5th for the holiday. VisitLightningLabels.com online anytime for details!

About Lightning Labels:

Lightning Labels uses state-of-the-art digital printing technology to provide affordable, full-color custom labels and custom stickers of all shapes and sizes, and now offers a full line of custom packaging products. From small orders for individuals, to the bulk needs of big businesses, Lightning Labels is equipped to handle and fulfill sticker, label and product packaging projects of all types. Best of all, like the name implies, Lightning Labels provides a quick turnaround to every customers’ labeling and product packaging needs. Uses for Lightning Labels’ custom product labels and custom stickers include food packaging and organic food labels, wine and beverage labels, bath and body labels, and nutraceutical products, such as vitamins, essentials oils, and herbal remedies, as well as event stickers, adhesive window stickers and more. Lightning Labels strongly supports the development of environmentally friendly printing materials and carries EarthFirst PLA, a new kind of green label material made from corn instead of petroleum. While operating as a high-tech printer, Lighting Labels prides itself on its personalized customer service. Lightning Labels provides one stop shopping for all of your label and product packaging needs. For more information and to place orders online, visit LightningLabels.com. For the latest in packaging news and labeling promotional offers, find Lightning Labels on Google+, Facebook, Twitter (@LightningLabels), Pinterest and LinkedIn.